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Juvencio Jimenez-Valdez is a master color artist and one of the country’s top hairstylists. From his chic salon in Beverly Hills to his new discreet location in downtown Los Angeles, his celebrity clientele follow him wherever he goes.
— Aleim Magazine

Juvencio Jimenez-Valdez

With over twenty-two years of formal training and experience, Juvencio has established himself as one of the most creative and sought-after stylists in Los Angeles. Featured in magazines such as Allure and Vogue and placed on lists of "L.A.’s Best Salons," his client list includes A-list actors as well as top industry professionals in entertainment, business, fashion and art. After attending formal cosmetology schooling at Pasadena City College in 1983 and receiving his license in 1985, he jumped into creating innovative coloring techniques and cutting-edge styles, earning him a reputation as a leader of the “new guard” of hair stylists. Juvencio’s ever-inventive style, innate sensibility and loyal following of clients brought the hip industry scene back to Beverly Hills.  In 2011, Juvencio established Colorlab Tierrasal (Salt of the Earth) in Downtown Los Angeles. 


Alexis De La Isla

Alexis is a young professional from Corona, CA. Pursuing a hairstyling career immediately after high school, Alexis attended cosmetology school at Riverside City College. She quickly started working as an assistant with Juvencio Jimenez Valdez. She has a passion for hairstyling however through schooling and experience with Juvencio, she developed a passion and great interest for color and hair cutting and strengthened her skills in hairstyling. She freelances doing hair and makeup for weddings, photoshoots, fashion shows, short films and other special events. She’s been perfecting her craft alongside Juvencio; Alexis was fortunate enough to get the opportunity to work for Juvencio where she is not only getting hands on, one on one teachings, but also a well rounded experience where she can perfect all crafts; hairstyling, color: with an emphasis on gray coverage, blonding, men’s and women’s cuts all while maintaining freelance work.